Identity
Suite
Visual identity in stationery
Edited by Victionary
The most fundamental of all branding tools is a company's
own stationery. Being the most frequent touch points between staff and
clients, corporate stationery remains a perfect and most basic branding
tool for companies in any industry and of any size.
Investigating about 100 complete stationery sets, Identity Suite
is an up-to-the-minute epitome of successful branding through office supplies
today. Through the choice of stationery items to include and designers'
attention to details, these highly characterised letterheads, labels,
tapes, folders, notepads, memo pads, wrappers... and many more can be
customised to befit specific operation needs and visualise brand visions
at the same time. Seven in-depth case studies will also highlight the
lavishly designed and executed branding and rebranding campaigns for new
luxurious apartments, a sizable mixed-use development, designer hotel,
five-star historic hotel, an independent industrial designer and fashion
boutiques from around the world.
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