Coming soon in July, BRANDLife: Boutique Hotels & Hostels examine how new boltholes foreground branding and interiors in their business concepts. Through case studies, colourful showcases and interviews with leading hoteliers and brand specialists, readers will acquire a rare insight into how these visionaries corner the market and remarkably connect customers from around the world. Some may even aspire to become an attraction themselves, offering one-of-a-kind hideaways to add an extra layer to travellers’ short stays.
BRANDLife focuses on contemporary brand systems where graphic identities and interior designs interact to communicate brand values. BRANDLife: Boutique Hotels & Hostels is second of the collection, following the publishing of BRANDLife: Café & Coffeehouses.