Camo Mania presents a new generation of camouflage-inspired pattern designs. Originally invented to conceal and protect in battlefields, these patterns take up more colours, forms and meanings on packaging, fabrics and canvas as art. Rich and powerful, they engross public gaze in busy environments and stand the test of time as decorative elements or collectable artwork.
Featuring a plethora of disruptive patterns constructed from types, objects, colours and shapes, the showcase reveals the diverse and flexible approaches that aim to decorate, reinterpret the functions of camouflage and subtly honour its unique type of design. From brand identities to event communications, and fashion styling to spatial art creations, the projects in this book epitomise the dynamic play of patterns in current designs.