BRANDLife 

Boutique Hotels & Hostels



Availability: In Stock

Shop price:

USD$ 39.95

Editor: Victionary

Specs: 192 x 255 mm, 280 pp

Format: full colour, softcover with jacket

Release date: August 2017

Language: English

ISBN 978-988-77746-3-1

ABOUT THE BOOK

 

The boutique hotel trend shows no sign of slowing down with stylish lodgings popping up everywhere for any budget. More than just a shelter for trippers to rest their tired heads, contemporary boltholes are also meant to be social clubs, gallery space, and a gateway to local culture and stories. Some may even aspire to become an attraction themselves, offering one-of-a-kind hideaways to add an extra layer to travellers’ short stays.

 

From conception to delivery, BRANDLife: Boutique Hotels & Hostels examines how new boltholes foreground branding and interiors in their business concepts, visible in their furniture selections, wayfinding systems, visual identities and more. Through case studies, colourful showcases and interviews with leading hoteliers and brand specialists, readers will acquire a rare insight into how these visionaries corner the market and remarkably connect customers from around the world.

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